Nownews財經新聞: 搶商機、打知名度 艾美特量身訂做米奇系列電暖器

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搶商機、打知名度　艾美特量身訂做米奇系列電暖器 Oct 10th 2013, 20:05 〔記者楊伶雯╱台北報導〕F-艾美深耕大陸市場，經營自有品牌精品家電艾美特，今年在電暖器部分除已成功導入沃爾瑪和家樂福兩大超市系統外，更為上海迪士尼樂園量身訂做米奇系列電暖器，將設置96家形象專區，除要打響2015年上海迪士尼樂園開園的知名度之外，更透過行銷造勢強化品牌形象、提升產品銷售單價，預期迪士尼系列產品在今年電暖器銷售數字將有實質上的貢獻。

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